Do you know what a minisite design is? Or have you ever heard of the term minisite design? To put it simply, minisite design is design on a web page where the purpose is to sell your product or to collect visitors’ contact info. Usually minisite design is a term that only Internet marketers know. If you’re not an Internet marketer, chances are that you don’t know what it means. If you don’t believe me, I challenge you to ask your friends about minisite design and I can bet that they don’t know anything about it.

Sometimes people argue that you don’t need a good-looking minisite design in order to sell your product or service. They will say that you can simply use a standard HTML without any design at all. But think about it, when visitors land on your page and you’re selling them your product or service, do you expect them to believe you when you don’t even have a decent design that goes with the sales letter? I’m sure that you will doubt the website owner and not buy his product or service.

The same thing goes for squeeze page with an ultimate footer ad. Having a professionally designed, nice looking squeeze page will increase your credibility, thereby increasing your opt-in rate. For this single reason alone, you ought to really get a minisite design done by a professional. It’s really a pity if you say to yourself “I want to have an internet business” when your minisite design is really bad.

Now, you may think that you want to design a minisite by yourself. My advice is NO do not do it yourself. If you don’t know anything about graphics, I highly recommend you to NOT do it on your own. There are 3 reasons for this. First, your design is most likely very bad. The second reason is that you’d spent a lot of time trying to learn how to design and the final output (your design) will still be very poor anyway. You’d be a lot better spending your time to do stuff that you’re good at. Third, if you don’t do it yourself but instead hire a professional designer to do the minisite design, you will save both time and money and the design will be much, much better than yours.